A startup that is reinventing the Bike Computer
As soon as they hit 100.000 downloads on Google Play, the team that is building the app called Bike Computer sat down and started discussing how far is the development of the new features. They had the cyclists attention, and they wanted to respond positively to their trust.
Published in October last year, Bike Computer was build from an idea to offer safety and convenience for enthusiasts and pro cyclists. Safety was improved with a feature called Keep me Safe that was build after an unfortunate event where the developers who are passionate cyclists as well, almost lost a friend on one of their team tours. Their friend had an accident, fell off the bike and had a mild concussion.
“We got really scared mostly because we tracked back and still couldn’t find him. We had cycling devices and gear with us, but none of it could help us locate him. This is why we sit down and designed Keep me Safe”, says Ivan, Bike Computer’s CEO.
The functionality was later upgraded into a full cycling tracker. The main goal was to give cyclists a unique minimal screen so they can focus on their metrics in real time. From then on things took off. The app reached hundreds of downloads from US, UK, Colombia and Brazil which was an incentive to translate the app in Spanish and Portuguese.
“Adding new features is part of the challenge and it has been tremendous fun, mainly because we like to talk to cyclists and through research and discussion to find out what they care about”, says Ivan. Cyclist keeps asking for a darker display for night rides, and they recently added a Dark Theme, detailed analytics for rides and cycling metrics that other apps like Strava are charging for.
It is not a competition with other apps, since Bike Computer syncs with Strava, but in their own words – a mission to allow cyclists to have their own beautiful Bike Computer for a price that is much lower than other alike devices.
“To be honest, I use a variety of cycling devices and trackers. But, as cycling is gaining popularity, the prices are also going up. People have become reliable on their phones, and now it is easy to transform their personal phones into a bike computer. There is no need to carry two or more devices on long rides and connect them with Bluetooth. The phones have excellent sensors now, and they are only improving. I think we can deliver a great app to cyclists and lower the cost along the way”, says Ivan.
Bike Computer is free to download
– for Android at https://goo.gl/bvx1le
– for iPhone at https://goo.gl/ZpJOnJ
The team is always open to discuss cycling and how to improve the app, so feel free to write them a review.